Walters, C. Glenn Marketing channels C. Glenn Walters. - Santa Monica, Calif. Goodyear Pub. Co. c1977. - 587 p. ill. 25 cm. Includes bibliographical references and indexes. ISBN: 0876205716 LCCN: 76021545 //r85 Subjects--Topical Terms: Marketing channels LC Class. No.: HF5415.125 / .W34 1977 Dewey Class. No.: 658.8/4