TY  - BOOK
AU  - Jeannet,Jean-Pierre
AU  - Hennessey,Hubert D.
TI  - International marketing management: strategies and cases
SN  - 039535675X
AV  - HF1009.5 .J43 1988
U1  - 658.8/48 19
PY  - 1988///
CY  - Boston
PB  - Houghton Mifflin
KW  - Export Marketing
KW  - Management
KW  - LEMB
KW  - Case studies
N1  - Includes bibliographies and index
ER  -