Jeannet, Jean-Pierre. <br/><br/>
International marketing management  strategies and cases 
Jean-Pierre Jeannet, Hubert D. Hennessey. 
 - Boston  Houghton Mifflin  c1988. 
 - xxii, 873 p.  ill.  25 cm. 
<br/><br/>Includes bibliographies and index. 
<br/><br/><label>ISBN: </label>039535675X 
<br/><br/><label>LCCN: </label>87080430  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export Marketing--Management.<br/>Export Marketing--Management--Case studies.
<br/><br/><label>LC Class. No.: </label>HF1009.5  / .J43 1988 
<br/><br/><label>Dewey Class. No.: </label>658.8/48