Keegan, Warren J. <br/><br/>
Multinational marketing management 
Warren J. Keegan. 
 - 2d ed. 
 - Englewood Cliffs, N.J.  Prentice-Hall  c1980. 
 - xxii, 613 p.  ill.  24 cm. 
 - Prentice-Hall international series in management .
<br/><br/>Includes bibliographies and indexes. 
<br/><br/><label>ISBN: </label>0136050557 
<br/><br/><label>LCCN: </label>79022948 //r894 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export Marketing--Management.<br/>Export Marketing--Management--Case studies.
<br/><br/><label>LC Class. No.: </label>HF1009.5  / .K39 1980 
<br/><br/><label>Dewey Class. No.: </label>658.8/48