Kinnear, Thomas C. <br/><br/>
Principles of marketing 
Thomas C. Kinnear, Kenneth L. Bernhardt. 
 - 2nd ed. 
 - Glenview, Ill.  Scott, Foresman  c1986. 
 - xx, 759, 75 p.  col. ill.  24 cm. 
 - Scott, Foresman series in marketing .
<br/><br/> 921022 
<br/><br/>Includes bibliographies and indexes. 
<br/><br/><label>ISBN: </label>0673182134 
<br/><br/><label>LCCN: </label>85026136  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>LC Class. No.: </label>HF5415  / .K5227 1986 
<br/><br/><label>Dewey Class. No.: </label>658.8