Mallen, Bruce E. Marketing: Canada; recent readings edited by Bruce E. Mallen and Isaiah A. Litvak. - New York McGraw-Hill c1964. - 344 p. Bibliographical footnotes. LCCN: bvc00000185 Subjects--Topical Terms: Marketing Subjects--Geographic Terms: Canada--Commerce. LC Class. No.: HF5415.12.C35 / M3 1964 Dewey Class. No.: 658.8/00971