TY - BOOK AU - Barksdale,Hiram C. TI - Marketing: change and exchange: readings from Fortune AV - HF5415 .F567 U1 - 658.8082 PY - 1964///] CY - New York PB - Holt, Rinehart and Winston KW - Marketing KW - Local KW - United States KW - Economic conditions KW - 1945- KW - Industries ER -