Taylor, Weldon Johnson <br/><br/>
Marketing  an integrated analytical approach 
/ Weldon J. Taylor and Roy T. Shaw, Jr. 
 - Cincinnati  South-Western Pub. Co.  1961. 
 - vi, 710 p. 
<br/><br/>Includes bibliographical references. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing