Aaker, David A. <br/><br/>
Developing business strategies 
David A. Aaker. 
 - New York  Wiley  c1984. 
 - xvi, 391 p.  ill.  24 cm. 
 - Ronald series on marketing management  0275-875X .
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0471871796 
<br/><br/><label>LCCN: </label>83021906 //r88 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Strategic planning
<br/><br/><label>LC Class. No.: </label>HD30.28  / .A23 1984 
<br/><br/><label>Dewey Class. No.: </label>658.4/012