TY - BOOK AU - Weiers,Ronald M. TI - Marketing research SN - 0135584795 AV - HF5415.2 .W43 1988 U1 - 658.8/3 19 PY - 1988/// CY - Englewood Cliffs, N.J. PB - Prentice Hall KW - Marketing research KW - Local N1 - Includes bibliographical references and index ER -