Lazo, Hector Management in marketing text and cases Héctor Lazo, Arnold Corbin. - New York McGraw-Hill 1961. - 657 p. illus. - McGraw-Hill series in marketing and advertising . LCCN: 60012775 /L Subjects--Topical Terms: MarketingMarketing--Case studies. LC Class. No.: HF5415 / .L333 Dewey Class. No.: 658