TY  - BOOK
AU  - Dyer,Robert F.
AU  - Forman,Ernest H.
TI  - An analytic approach to marketing decisions
SN  - 013558826X
AV  - HF5415.135 .D93 1990
U1  - 658.8/02 20
PY  - 1991///
CY  - Englewood Cliffs, NJ
PB  - Prentice Hall
KW  - Marketing
KW  - Decision making
KW  - Local
N1  - Includes Expert Choice Software demo disk for chapter six available in Circulation Department 1st Floor
ER  -