TY - BOOK AU - West,Alan TI - Marketing overseas T2 - The M & E handbook series SN - 0712115471 (pbk.) AV - HF1416 .W47 1987 U1 - 658.8/48 19 PY - 1989///, c1987 CY - London PB - Pitman Pub. KW - Export Marketing KW - LEMB N1 - Includes index ER -