Hess, John M.
International marketing
John M. Hess, Philip R. Cateora.
- Homewood, Ill. R. D. Irwin c1966.
- xiii, 670 p. ill.
Includes indexes.
Bibliography: p. 641-651.
66025589
Export Marketing
International business enterprises
HF1009.5 / .C35 1966
658.8/48