Cases in strategic management and business policy
[edited by] Lawrence R. Jauch, James B. Townsend.
- New York McGraw-Hill c1986.
- xii, 372 p. ill. 24 cm.
- McGraw-Hill series in management .
0070322996 (pbk.) 13.95
85016572 //r90
Strategic planning--Case studies. International business enterprises--Planning--Case studies. Corporate planning--Case studies.