Burton, Philip Ward Advertising copywriting Philip Ward Burton. - 6th ed. - Lincoldwood, Il. NTC Business Books c1990. - xv, 333 p. ill. Includes index. ISBN: 0844232009 LCCN: 88062909 Subjects--Topical Terms: Advertising copy. LC Class. No.: HF5825 / .B8 1990 Dewey Class. No.: 659.1