TY - BOOK AU - Liswood,Laura A. TI - Serving them right: innovative and powerful customer retention strategies AV - HF5415.5 .L57 1990 U1 - 658.8/12 20 PY - 1990/// CY - New York PB - Harper Business KW - Customer service KW - United States KW - Local KW - Consumer satisfaction N1 - 920615 ER -