Innovations in hospital marketing 
William J. Winston, editor. 
 - New York  Haworth Press  c1984. 
 - xiv, 138 p.  ill.  22 cm. 
 - Health marketing quarterly series .
<br/><br/> Published also as v. 2, no. 1, fall 1984 of the Health marketing quarterly. 
<br/><br/>Includes bibliographies. 
<br/><br/><label>ISBN: </label>0866563490  22.95 
<br/><br/><label>LCCN: </label>84015664  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Hospitals--Marketing.<br/>Public relations--Hospitals.
<br/><br/><label>LC Class. No.: </label>RA965.5  / .I56 1984 
<br/><br/><label>Dewey Class. No.: </label>362.1/1/0688