TY  - BOOK
AU  - Berkman,Harold W.
AU  - Gilson,Christopher C.
TI  - Consumer behavior: concepts and strategies
SN  - 0534031048
AV  - HF5415.3 .B42 1986
U1  - 658.8/342 19
PY  - 1986///
CY  - Boston, Mass.
PB  - Kent Pub. Co.
KW  - Consumer behavior
KW  - Local
KW  - Consumers
KW  - United States
N1  - Includes bibliographies and index
ER  -