TY  - BOOK
AU  - Swenson,Chester A.
TI  - Selling to a segmented market: the lifestyle approach
SN  - 089930446X (lib. bdg. : alk. paper)
AV  - HF5415.127 .S94 1990
U1  - 658.8/35 20
PY  - 1990///
CY  - New York
PB  - Quorum Books
KW  - Market segmentation
KW  - United States
KW  - Local
KW  - Life style
KW  - Consumer behavior
KW  - Consumers' preferences
N1  - Includes bibliographical references (p. [153]-[165]) and index
ER  -