Selling to a segmented market
the lifestyle approach
Swenson, Chester A.
creator
text
nyu
New York
Quorum Books
c1990
1990
monographic
eng
xix, 177 p., [8] p. of plates ill. 22 cm.
Chester A. Swenson.
Includes bibliographical references (p. [153]-[165]) and index.
n-us---
Market segmentation
United States
Life style
United States
Consumer behavior
United States
Consumers' preferences
United States
HF5415.127 .S94 1990
658.8/35
089930446X (lib. bdg. : alk. paper)
89049432 //r91
DLC
891129
20160527190459.0
5770