TY  - BOOK
AU  - Ljungren,Roy G.
ED  - American Management Association.
TI  - The business-to-business direct marketing handbook
SN  - 0814458343
AV  - HF5415.126 .L57 1989
U1  - 658.8/4 19
PY  - 1989///
CY  - New York
PB  - American Management Association
KW  - Direct marketing
KW  - Local
KW  - Telemarketing
KW  - Industrial marketing
N1  - Includes index
ER  -