Ljungren, Roy G. <br/><br/>
The business-to-business direct marketing handbook 
Roy G. Ljungren. 
 - New York  American Management Association  c1989. 
 - vi, 456 p.  ill.  26 cm. 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>0814458343 
<br/><br/><label>LCCN: </label>88047707  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Direct marketing<br/>Telemarketing<br/>Industrial marketing
<br/><br/><label>LC Class. No.: </label>HF5415.126  / .L57 1989 
<br/><br/><label>Dewey Class. No.: </label>658.8/4