Marketing for libraries and information agencies
edited by Darlene E. Weingand.
- Norwood, N.J. Ablex Pub. Corp. c1984.
- viii, 130 p. ill. 24 cm.
- Libraries and information science series .
Includes bibliographies and indexes.
0893911550
83025793 //r902
Public relations--Libraries. Libraries--Marketing. Advertising--Libraries. Information services--Marketing. Advertising--Information services. Public relations--Information services.