Schramm, Wilbur Lang <br/><br/>
The process and effects of mass communication 
edited by Wilbur Schramm and Donald F. Roberts. 
 - Rev. ed. 
 - Urbana  University of Illinois Press  [1971] 
 - ix, 997 p.  illus. 
<br/><br/> 920522 
<br/><br/>Bibliography: p. [967]-979. 
<br/><br/><label>ISBN: </label>0252001974 
<br/><br/><label>LCCN: </label>74152000  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media
<br/><br/><label>LC Class. No.: </label>P90  / .S38 1971 
<br/><br/><label>Dewey Class. No.: </label>301.16/08