00951nam a2200313Ia 4500 61215 BIBL 20160527191211.0 831219s1984 njua b 001 0 eng 83026944 //r84 GB84-44014 12471536 0135582482 (pbk.) 16.95 (OCoLC)10273030 DLC DLC m/c UKM PUED HF5415.13 .M3524 1984 658.8 658.8 19 Marketing management and strategy a reader edited by Philip Kotler, Keith K. Cox. 3rd ed. Englewood Cliffs, NJ Prentice-Hall c1984. xii, 448 p. ill. 24 cm. Includes bibliographical references and index. Marketing Management. cm 131165 Local Marketing Kotler, Philip, 1931- cn 3674 LEMB Cox, Keith Kohn, dn 81690 Local 46896 46896 0 0 0 658_800000000000000_M3453_1984 0 evl 138295 10 10 1 2016-05-27 88011 0 658.8 M3453 1984 80000000172802 2016-05-27 00:00:00 r:61215 z:NCC:D 6