TY  - BOOK
AU  - Stanton,William J.
AU  - Futrell,Charles
TI  - Fundamentals of marketing
T2  - McGraw-Hill series in marketing
SN  - 0070609438
AV  - HF5415 .S745 1987
U1  - 658.8 19
PY  - 1987///
CY  - New York
PB  - McGraw-Hill
KW  - Marketing
KW  - Local
N1  - Includes bibliographical references and indexes
ER  -