TY  - BOOK
AU  - Smith,Jerald R.
AU  - Golden,Peggy A.
TI  - Marketer: a simulation
SN  - 0395364949
PY  - 1985///
CY  - Boston
PB  - Houghton Mifflin
KW  - Marketing
KW  - Handbooks, manuals, etc
KW  - Local
ER  -