00719nam a2200229Ia 45000010005000000030005000050050017000100080041000270100015000680200015000830500023000980820014001211000030001352450095001652500012002602600050002723000021003225040053003436500021003967000039004177000033004565012BIBL20160527184651.0840713s1985    njua     b    00110 eng    a 84015962   a01334143960 aHF5415b.C793 19850 a658.821910aCundiff, Edward W.2Local10aFundamentals of modern marketingcEdward W. Cundiff, Richard R. Still, Norman A.P. Govoni.  a4th ed.0 aEnglewood Cliffs, N.J.bPrentice-Hallcc1985.  axi, 482 p.bill.  aIncludes bibliographical references and indexes. 0aMarketing2Local10aStill, Richard Ralphd1921-2Local10aGovoni, Norman A. P.,2Local