<?xml version="1.0" encoding="UTF-8"?>
<record
    xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance"
    xsi:schemaLocation="http://www.loc.gov/MARC21/slim http://www.loc.gov/standards/marcxml/schema/MARC21slim.xsd"
    xmlns="http://www.loc.gov/MARC21/slim">

  <leader>00992nam a2200289Ia 4500</leader>
  <controlfield tag="001">54866</controlfield>
  <controlfield tag="003">BIBL</controlfield>
  <controlfield tag="005">20160527185912.0</controlfield>
  <controlfield tag="008">910718s1991    ii       b    00110 eng  </controlfield>
  <datafield tag="010" ind1=" " ind2=" ">
    <subfield code="a">evn00000072 </subfield>
  </datafield>
  <datafield tag="020" ind1=" " ind2=" ">
    <subfield code="a">0803991053</subfield>
    <subfield code="c">42.95</subfield>
  </datafield>
  <datafield tag="049" ind1=" " ind2=" ">
    <subfield code="a">EVLG</subfield>
  </datafield>
  <datafield tag="050" ind1="0" ind2="0">
    <subfield code="a">P92.2</subfield>
    <subfield code="b">.M64 1991</subfield>
  </datafield>
  <datafield tag="082" ind1="0" ind2="0">
    <subfield code="a">302.23/09172/4</subfield>
    <subfield code="2">20</subfield>
  </datafield>
  <datafield tag="092" ind1=" " ind2=" ">
    <subfield code="a">302.23</subfield>
    <subfield code="b">M692d</subfield>
  </datafield>
  <datafield tag="100" ind1="1" ind2="0">
    <subfield code="a">Mody, Bella.</subfield>
    <subfield code="9">254612</subfield>
    <subfield code="2">Local</subfield>
  </datafield>
  <datafield tag="245" ind1="1" ind2="0">
    <subfield code="a">Designing messages for development communication</subfield>
    <subfield code="b">an audience participation-based approach</subfield>
    <subfield code="c">Bella Mody ; illustrations by Mary Rolston Singh.</subfield>
  </datafield>
  <datafield tag="260" ind1="0" ind2=" ">
    <subfield code="a">New Delhi</subfield>
    <subfield code="a">Newbury Park</subfield>
    <subfield code="b">Sage Publications</subfield>
    <subfield code="c">1991.</subfield>
  </datafield>
  <datafield tag="263" ind1=" " ind2=" ">
    <subfield code="a">9110</subfield>
  </datafield>
  <datafield tag="300" ind1=" " ind2=" ">
    <subfield code="a">211 p. cm.</subfield>
  </datafield>
  <datafield tag="490" ind1="1" ind2=" ">
    <subfield code="a">Communication and human values</subfield>
  </datafield>
  <datafield tag="500" ind1=" " ind2=" ">
    <subfield code="a">920402</subfield>
  </datafield>
  <datafield tag="504" ind1=" " ind2=" ">
    <subfield code="a">Includes bibliographical references and index.</subfield>
  </datafield>
  <datafield tag="650" ind1=" " ind2="0">
    <subfield code="a">Mass media</subfield>
    <subfield code="z">Developing countries.</subfield>
    <subfield code="9">132485</subfield>
    <subfield code="2">Local</subfield>
  </datafield>
  <datafield tag="650" ind1=" " ind2="0">
    <subfield code="a">Mass media</subfield>
    <subfield code="x">Audiences.</subfield>
    <subfield code="9">132485</subfield>
    <subfield code="2">Local</subfield>
  </datafield>
  <datafield tag="830" ind1=" " ind2="0">
    <subfield code="a">Communication and human values (Newbury Park, Calif.)</subfield>
  </datafield>
  <datafield tag="999" ind1=" " ind2=" ">
    <subfield code="c">41798</subfield>
    <subfield code="d">41798</subfield>
  </datafield>
  <datafield tag="952" ind1=" " ind2=" ">
    <subfield code="0">0</subfield>
    <subfield code="1">0</subfield>
    <subfield code="4">0</subfield>
    <subfield code="6">302_230000000000000_M692D</subfield>
    <subfield code="7">0</subfield>
    <subfield code="8">evl</subfield>
    <subfield code="9">99258</subfield>
    <subfield code="a">10</subfield>
    <subfield code="b">10</subfield>
    <subfield code="c">1</subfield>
    <subfield code="d">2016-05-27</subfield>
    <subfield code="i">79547</subfield>
    <subfield code="l">0</subfield>
    <subfield code="o">302.23 M692d</subfield>
    <subfield code="p">80000000638679</subfield>
    <subfield code="r">2016-05-27 00:00:00</subfield>
    <subfield code="x">r:54866 </subfield>
    <subfield code="x"> z:NCC:D</subfield>
    <subfield code="y">6</subfield>
  </datafield>
</record>
