TY - BOOK AU - Keding,Ann AU - Bivins,Thomas TI - How to produce creative advertising: proven techniques and computer applications SN - 0844234818 AV - HF5823 .B53 1990 U1 - 659.1 20 PY - 1991/// CY - Lincolnwood, Ill., USA PB - NTC Business Books KW - Advertising KW - LEMB KW - Media planning KW - Local KW - Advertising layout and typography KW - Advertising copy KW - Data processing N1 - 920401; Includes bibliographical references and index ER -