How to produce creative advertising proven techniques and computer applications
Ann Keding, Thomas Bivins.
- Lincolnwood, Ill., USA NTC Business Books c1991.
- ix, 181 ill. 29 cm.
920401
Includes bibliographical references and index.
0844234818 37.95 0844234826 (softbound)
evn00000056
Advertising Media planning. Advertising layout and typography Advertising copy. Advertising--Data processing.