00923nam a2200253Ia 450000100060000000300050000600500170001100800410002801000170006902000220008605000240010808200180013210000290015024501300017926000500030926300090035930000110036850000990037950400510047865000360052965000450056570000300061070000290064054497BIBL20200407102638.0900831s1991    ilu      b    00110 eng    aevn00000050   a0844234710c39.9500aHF5823b.P3528 191100a659.1/31522010aPatti, Charles H.2Local10aBusiness-to-business advertisingba marketing management approachcCharles H. Patti, Steven W. Hartley, and Susan L. Kennedy.0 aLincolnwood, Ill.bNTC Business Bookscc1991.  a9103  ap. cm.  a"Published in association with the Business and Professional Advertising Association (B/PAA)."  aIncludes bibliographical references and index. 0aAdvertising, Industrial.2Local 0aIndustrial marketingxManagement.2Local10aHartley, Steven W.2Local10aKennedy, Susan L.2Local