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  <titleInfo>
    <title>Keeping customers for life</title>
  </titleInfo>
  <name type="personal">
    <namePart>Cannie, Joan Koob.</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
    </role>
  </name>
  <name type="personal">
    <namePart>Caplin, Donald.</namePart>
  </name>
  <typeOfResource>text</typeOfResource>
  <genre authority="marc">bibliography</genre>
  <originInfo>
    <place>
      <placeTerm type="code" authority="marccountry">nyu</placeTerm>
    </place>
    <place>
      <placeTerm type="text">New York, NY</placeTerm>
    </place>
    <publisher>American Management Association</publisher>
    <dateIssued>c1991</dateIssued>
    <dateIssued encoding="marc">1991</dateIssued>
    <issuance>monographic</issuance>
  </originInfo>
  <language>
    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
  </language>
  <physicalDescription>
    <form authority="marcform">print</form>
    <extent>vi, 259 p. ill. 26 cm.</extent>
  </physicalDescription>
  <note type="statement of responsibility">Joan Koob Cannie, with Donald Caplin.</note>
  <note>Includes bibliographical references and index.</note>
  <subject>
    <geographicCode authority="marcgac">n-us---</geographicCode>
  </subject>
  <subject authority="lcsh">
    <topic>Customer service</topic>
    <geographic>United States</geographic>
  </subject>
  <subject authority="lcsh">
    <topic>Consumer satisfaction</topic>
    <geographic>United States</geographic>
  </subject>
  <classification authority="lcc">HF5415.5 .C36 1991</classification>
  <classification authority="ddc" edition="20">658.8/12</classification>
  <identifier type="isbn">0814450083 (hardcover)</identifier>
  <identifier type="lccn">90053213</identifier>
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    <recordCreationDate encoding="marc">900417</recordCreationDate>
    <recordChangeDate encoding="iso8601">20160527183600.0</recordChangeDate>
    <recordIdentifier source="BIBL">4614</recordIdentifier>
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