Fowles, Jib.

Why viewers watch a reappraisal of television's effects Jib Fowles. - Newbury Park, Calif. Sage c1992. - p. cm.

Rev. ed. of: Television viewers vs. media snobs. 1982.

Includes bibliographical references and index.

0803940769 (cloth) 45.00

91037600


Television--Psychological aspects.
Television viewers--United States.
Television broadcasting--Social aspects.

PN1992.6 / .F684 1992

302.23/45