Marketing public transit a strategic approach Christopher H. Lovelock ... [et al.]. - New York Praeger 1987. - x, 228 p. ill. 24 cm. - Praeger series in public and nonprofit sector marketing . 920316 Includes bibliographies and index. ISBN: 0275924998 (alk. paper) 38.85 LCCN: 87011583 Subjects--Topical Terms: Local transit--Marketing.--United States LC Class. No.: HE4456 / .M37 1987 Dewey Class. No.: 388.4/068/8