Profitable direct marketing
how to start, improve, or expand any direct marketing operation ... plus 11 detailed case studies of prominent direct marketing companies
Kobs, Jim.
creator
text
bibliography
ilu
Illinois
NTC Business Books
1988
monographic
eng
xv, 312 p. ill. 27 cm.
Jim Kobs.
Includes index.
Bibliography: p. 300-302.
n-us---
Direct marketing
United States
Direct marketing
United States
Case studies
HF5415.1 .K58
658.8/4
0872510379
79053509 //r84
800207
20160527185334.0
52403