Johnson, Kerry L.

Subliminal selling skills Kerry L. Johnson. - New York, NY AMACOM American Management Association c1988. - xiii, 155 p. ill. 23 cm.

Includes index.

Bibliography: p. 147-150.

0814477089 (pbk.) 14.95

88047694


Selling--Psychological aspects.
Consumer behavior

HF5438.8.P75 / J65 1988

658.8/5/019