Churchill, Gilbert A.

Sales force management planning, implementation, and control Gilbert A. Churchill, Jr., Neil M. Ford, Orville C. Walker, Jr. - 2nd ed. - Homewood, Ill. R.D. Irwin 1985. - xviii, 755 p. ill. 25 cm. - The Irwin series in marketing .

921004

Includes bibliographical references and index.

0256031843

84081122


Sales management

HF5438.4 / .C48 1985

658.8/101