Kaatz, Ronald B. <br/><br/>
Cable advertiser's handbook 
Ronald B. Kaatz. 
 - 2nd ed. 
 - Lincolnwood, Ill., U.S.A.  Crain Books  c1985. 
 - xviii, 262 p.  ill.  26 cm. 
<br/><br/> Rev. ed. of: Cable, an advertiser's guide to the new electronic media. 1982.  Includes index. 
<br/><br/>Bibliography: p. 233-234. 
<br/><br/><label>LCCN: </label>86119970  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Cable television advertising.--United States.<br/>Cable television--United States.
<br/><br/><label>LC Class. No.: </label>HF6146.T42  / K32 1985 
<br/><br/><label>Dewey Class. No.: </label>384.55/56/024659