Hiebing, Roman G. <br/><br/>
How to write a succesful marketing plan  a disciplined and comprehensive approach 
Roman G. Hiebing, Jr. and Scott W. Cooper. 
 - Lincolnwood, IL.  National Textbook  1990. 
 - xviii, 342 p. 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>0844231975  81.35 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management--Handbooks, manuals, etc.<br/>Corporate planning--Handbooks, manuals, etc.
<br/><br/><label>Dewey Class. No.: </label>658.802