TY  - BOOK
AU  - Gerson,Richard F.
TI  - Marketing health/fitness services
SN  - 0873229312
AV  - GV428.5 .G47 1989
U1  - 613.7/068 19
PY  - 1989///
CY  - Champaign, Ill.
PB  - Human Kinetics Books
KW  - Physical fitness centers
KW  - Management
KW  - Local
KW  - Physical fitness
KW  - Marketing
KW  - Medical care
N1  - Includes index; Bibliography: p. 115-117
ER  -