Pride, William M. <br/><br/>
Foundations of business / 
William M. Pride, Robert J. Hughes, Jack R. Kapoor. 
 - Eight edition 
 - 513 pages :  illustrations ;  28 cm. 
<br/><br/>Includes bibliographical references and indexes. 
<br/><br/>Part 1. The Environment of Business -- 1. Exploring the World of Business and Economics -- 2. Ethics and Social Responsibility in Business -- 3. Global Business -- Part 2. Business Ownership and Entrepreneurship -- 4. Choosing a Form of Business Ownership -- 5. Small Business, Entrepreneurship, and Franchises -- Part 3. Management and Organization -- 6. Understanding the Management Process -- 7. Creating a Flexible Organization -- 8. Producing Quality Goods and Services -- Part 4. Human Resources -- 9. Attracting and Retaining the Best Employees -- 10. Motivating and Satisfying Employees -- Part 5. Marketing -- 11. Building Customer Relationships Through Effective Marketing -- 12. Creating and Pricing Products That Satisfy Customers -- 13. Distributing and Promoting Products -- Part 6. Information, Accounting, and Finance -- 14. Exploring Social Media and e-Business -- 15. Using Management and Accounting Information -- 16. Mastering Financial Management -- 17. Understanding Personal Finances and Investments -- 18. Enhancing Union-Management Relations. 
<br/><br/> Pride/Hughes/Kapoor/Weinstein/Wortley’s “Foundations of Business," 8th Edition, prepares students for success in today’s dynamic business world by equipping them with foundational knowledge, adaptable leadership skills, real-world decision-making abilities and insights into emerging technologies. 
<br/><br/><label>ISBN: </label>9798214052014 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Industrial management<br/>Business enterprises<br/>Business
<br/><br/><label>LC Class. No.: </label>HD31   / .P726 2027