@book{306685,
	author = {Kotler, Philip, and Kartajaya, Hermawan},
	title = {Markering 6.0 :},
	publisher = {Editorial Lid,},
	year = {2025.},
	address = {España :},
	edition = {Segunda edición},
	note = {Translation of: Marketing 6.0 : the future is immersive.}
}