Ulmer, Robert R.

Effective crisis communication: moving from crisis to opportunity / Robert R. Ulmer, Timothy L. Sellnow and Matthew W. Seeger. - Fifth edition - Los Angeles : Sage Publications, 2023 - xv, 248 pages : illustrations ; 23 cm

Includes bibliographical references and index.

The conceptual foundation.
Defining crisis communication.
Understanding crisis communication theory and practice.
The lessons and practical application.
Lessons on effective crisis communication.
Applying the lessons to produce effective crisis communication.
Lessons on managing crisis uncertainty effectively.
Applying the lessons for managing crisis uncertainty effectively.
Lessons on effective crisis leadership.
Applying the lessons for developing effective crisis leadership.
The opportunities.
Learning through failure.
Risk communication.
Responding to the ethical demands of crisis.
Facilitating renewal through effective crisis communication.

9781071852392


Crisis management
Communication in organizations
Communication in management

658.45