02198nam a22003975i 4500 21397459 PUCPR 20220323125715.0 t||||fr|||| 001 0 ta 200123t2021 cauao f 001 0 eng 2020931585 9781526494474 (paperback) 9781526494481 (hardback) DLC eng rda DLC eng pcc evl 23 338.4 23 338.4 Cooper, Chris, author. Essentials of tourism / Chris Cooper. 3rd ed. Los Angeles, CA : SAGE Publications, 2021. 446 pages ; color ills. text txt rdacontent unmediated n rdamedia volume nc rdacarrier Includes bibliographical references and index. Will robots take over serving us in hotels? Will flight shaming prevent us travelling in the future? How has the rise of social media impacted upon tourism marketing? – and what has been the impact of airbnb on tourism cities? For answers to these and many other contemporary tourism questions, simply turn to the third edition of Essentials of Tourism by Chris Cooper. From artificial intelligence, robotics and digital marketing to assessing the impact of events, every tourism student will find this book essential reading for not only grasping the key issues but applying them to real problems faced by professionals in the tourism industry. The book includes many new case studies from every continent around the world including cases to give you a truly global approach to how tourism theory can be applied in an international context. This is combined with a lively and accessible writing style which will support and guide you through how tourism has been affected and will continue to be shaped by technology, changing government policy and sustainability concerns. 180837 Tourism 181253 Travel 0 ibc orignew 2 epcn 20 y-gencatlg ddc 6 23 338.4791 0 297763 297763 0 0 ddc 0 0 10 10 1 2022-03-14 19 57.04 0 338.4791 C7761e3 80000002598731 2022-03-14 00:00:00 57.04 2022-03-14 6