integrating innovation, customer experience and brand value Lockwood, Thomas. editor text bibliography Electronic books. nyu New York, NY Allworth Press ©2010 2010 monographic eng 1 online resource (xvii, 285 pages) : illustrations his thought-provoking and inspirational book covers such topics as: developing a solid creative process through "Visual Reflection Notebooks” and "Bring Play to Work”; understanding the artist's unique identity in relation to the larger culture; building systems of support and collaboration; explaining how an artist's needs and passions can lead to innovation and authenticity; using language to inspire visual creativity; responding to the Internet and changing concepts of what is public and private; and accepting digression as a creative necessity. Through the exercises and techniques outlined in Art Without Compromise•, the reader will develop new confidence to pursue individual goals and inspiration to explore new paths, along with motivation to overcome creative blocks. With a revised understanding of the relevance in their own work within the sphere of contemporary culture, the artist will come away with a clearer perspective on his or her past and future work and a critical eye for personal authenticity. Section 1: Design Thinking Methods: From Innovation to Integration to Transformation -- Section 2: Value: Building Brands, by Design -- Section 3: Influence: The Hidden Importance of Service Design -- Section 4: Meaning: Creating Customer Experiences that Matter -- About DMI -- Editor Biography -- Authors’ Biographies -- Index. edited by Thomas Lockwood. Includes bibliographical references and index. Industrial design Design Graphic arts TS171.4 .D4865 2010 658.5/752 New York, NY : Allworth Press, ©2010 (DLC) 2009026966 9781581157345 1581157347 https://login.ezproxy.pucpr.edu/login?url=https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=646861 https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=646861 https://login.ezproxy.pucpr.edu/login?url=https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=646861 https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=646861 E7B 090708 20220207192427.0 ocn820827167 eng