03278cam a2200493Ma 4500 ocn820827167 OCoLC 20220207192427.0 m d cr cn||||||||| 090708s2010 nyua ob 001 0 eng d 9781581157345 (electronic bk.) 1581157347 (electronic bk.) 1581156685 9781581156683 (OCoLC)820827167 (OCoLC)961630692 (OCoLC)962648750 E7B eng pn E7B OCLCO OCLCQ YDXCP N$T OCLCF OCLCQ AZK MAIN TS171.4 .D4865 2010 BUS 082000 bisacsh BUS 041000 bisacsh BUS 042000 bisacsh BUS 085000 bisacsh 658.5/752 22 Design thinking : integrating innovation, customer experience and brand value / edited by Thomas Lockwood. New York, NY : Allworth Press, ©2010. 1 online resource (xvii, 285 pages) : illustrations text txt rdacontent computer c rdamedia online resource cr rdacarrier Includes bibliographical references and index. Section 1: Design Thinking Methods: From Innovation to Integration to Transformation -- Section 2: Value: Building Brands, by Design -- Section 3: Influence: The Hidden Importance of Service Design -- Section 4: Meaning: Creating Customer Experiences that Matter -- About DMI -- Editor Biography -- Authors’ Biographies -- Index. his thought-provoking and inspirational book covers such topics as: developing a solid creative process through "Visual Reflection Notebooks” and "Bring Play to Work”; understanding the artist's unique identity in relation to the larger culture; building systems of support and collaboration; explaining how an artist's needs and passions can lead to innovation and authenticity; using language to inspire visual creativity; responding to the Internet and changing concepts of what is public and private; and accepting digression as a creative necessity. Through the exercises and techniques outlined in Art Without Compromise•, the reader will develop new confidence to pursue individual goals and inspiration to explore new paths, along with motivation to overcome creative blocks. With a revised understanding of the relevance in their own work within the sphere of contemporary culture, the artist will come away with a clearer perspective on his or her past and future work and a critical eye for personal authenticity. Master record variable field(s) change: 650 Industrial design. Design. Graphic arts 105242 Electronic books. Lockwood, Thomas. editor Print version: Design thinking. New York, NY : Allworth Press, ©2010 (DLC) 2009026966 https://login.ezproxy.pucpr.edu/login?url=https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=646861 Acceso Remoto EBSCOhost https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=646861 Acceso en el Campus PUCPR lcc 7 297457 297457 0 0 lcc 0 0 4 4 69 2021-06-08 GOBI 75.00 0 Electrónico TS171.4 D4865 2010 caribet297457 2021-12-20 00:00:00 1 2021-06-08 30 0 0 lcc 0 0 12 12 45 2022-02-07 0 TS171.4 .D4865 2010 50000003285698 2022-02-07 00:00:00 Ebook c. 1 2022-02-07 7 0 0 lcc 0 0 4 4 69 2021-06-08 GOBI 75.00 0 Electrónico TS171.4 D4865 2010 caribet2297457 2022-02-09 00:00:00 2 2021-06-08 30