02753cam a2200373 i 4500 20157077 OSt 20201113190708.0 171129s2019 nyua 001 0 eng 2017056522 9780134735900 0134735900 DLC eng DLC rda DLC pcc TX911.2 .F455 2019 338.4/791 23 Fenich, George G., author Meetings, expositions, events, and conventions : an introduction to the industry / George G. Fenich, Ph.D. Fifth edition. NY, NY : Pearson, [2019] xvi, 352 pages : illustrations (some color) ; 29 cm text txt rdacontent unmediated n rdamedia volume nc rdacarrier Includes index. Includes index. PART 1: INTRODUCTION -- 1. Introduction to the Meetings, Expositions, Events, and Conventions Industry (MEEC) -- 2. Meeting, Exhibition, Event, and Convention Organizers and Sponsors -- PART 2: KEY PLAYERS -- 3. Destination Marketing Organizations (DMOs) -- 4. Meeting, Expositions, Event, and Convention Venues: An Examination of Facilities Used by Meeting and Event Professionals -- 5. Exhibitions and Trade Shows -- 6. Service Contractors -- 7. Destination Management Companies -- 8. Special Events Management -- PART 3: IMPORTANT ELEMENTS IN MEETING, EXPOSITION, EVENT, AND CONVENTION PLANNING -- 9. Food and Beverage -- 10. Legal Issues in the MEEC Industry -- 11. Technology and the MEEC Professional -- 12. Sustainable Meetings and Events -- 13. Planning MEEC Gatherings -- 14. Producing Meetings and Events -- 15. International Aspects in MEEC -- 16. Putting It All Together. The most thorough, up-to-date text on the MEEC industry Meetings, Expositions, Events, and Conventions: An Introduction to the Industry gives a comprehensive overview of the burgeoning field of planning and producing MEEC — meetings, expositions, events, and conventions. The text is a collection of contributions and selections from some of the industry’s most notable educators and practitioners. It features case studies and vignettes relating the material to careers within varied segments of the field, along with discussions of new trends. Full of updated material and statistics, the 5th edition reflects feedback from adopters and reviewers to improve upon the previous edition. Hospitality industry. Congresses and conventions. Meetings. lcc 29 295305 295305 0 0 lcc 0 0 12 12 20 2020-11-05 35 160.00 0 TX911.2 .F455 2019 50000003278842 2020-11-05 00:00:00 c. 1 160.00 2020-11-05 6