Peterson, Robert Allen <br/><br/>
Trends in consumer behavior research 
written by Robert A. Peterson. 
 - Chicago  American Marketing Association  c1977. 
 - v, 40 p.  ill.  23 cm. 
 - Monograph series - American Marketing Association ;#6 .
 - American Marketing Association.  Monograph series - American Marketing Association  #6. .
<br/><br/>Bibliography: p. 39-40. 
<br/><br/><label>ISBN: </label>0877570833 
<br/><br/><label>LCCN: </label>76045657 //r88 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior<br/>Marketing research
<br/><br/><label>LC Class. No.: </label>HF5415.3  / .P47 
<br/><br/><label>Dewey Class. No.: </label>658.8/34